Recently,my Facebook account was flooded by videos of crazy people dumping buckets of water on their head.Much to my surprise,none of my friends were those people.The maniacs i am referring to are the renowned and eminent personalities like Bill Gates,Ronaldo,Mark Zuckerberg,Sonakshi Sinha,Superwoman,Satya Nadela etc.It was a matter of seconds that i realized that there was more to the story than met the eye.
A few browses later,i got to know about the ALS Ice Bucket Challenge and i have no plans of 'not' sharing my findings with you :-
CHALLENGE:-
The challenge aims to raise awareness about ALS,in which one has to take a bucket of ice cold water and pour it on his/her head while being filmed.In the 15 second video,you are also supposed to nominate/dare three of your friends to take up the same challenge.If they can't do so in the next 24 hours,they are supposed to donate $100 to the ALS fund.
ALS:-
Amyotrophic Lateral Sclerosis abbreviated as ALS is a neurodegenerative disease that affects nerve cells in the brain and the spinal chord.It is characterised by muscle spasticity,weakness,difficulty in speaking,swallowing and breathing.
HISTORY:-
The Ice Bucket challenge is not new,particularly to the west.Earlier,it has been used to raise funds and awareness regarding diseases like Cancer & has been taken up by celebrities like Selena Gomez and many more.
ORIGIN THIS TIME:-
This time around,the idea for the ALS challenge was proposed by Pete Frates,US Baseball player and ALS patient.The campaign has led to a sudden surge in the charity funds which have been soaring to an all time high.Also,a lot of awareness regarding this fatal disease is being spread around the globe through this initiative.
Also, to be noted ,my super favourite Shah-Rukh Khan and semi-favourite Salman Khan have also been nominated for this challenge.Waiting for them to upload their videos .Stay tuned.
Good day people :)
No comments:
Post a Comment